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Requisition ID:  6962

Marketing Executive

Responsibilities

  • Develop and deploy successful marketing campaigns and own their implementation from conceptualization to execution, to results tracking and analysis

  • Knowledge of media buying and able to work with media agency to ensure the best packages and media combinations to meet our needs

  • Able to produce comprehensive creative brief as well as work with creative agencies to develop quality assets that are aligned with our corporate identity and brand positioning, and to achieve the required campaign results

  • Familiar with a variety of organic and paid acquisition channels such as content creation, content curation, copywriting, pay-per-click campaigns, event management, social media, lead generation campaigns, performance analysis

  • Good understanding of digital landscape and ability to execute social media advertising and campaigns on key aggregator sites

  • Work with agency to create marketing assets such as video, virtual tours, photography, brochures etc.

  • Event planning and management. Assist with event planning, including working with vendors, event coordinators, and design teams for on-site collateral.

Requirements

  • Degree in Marketing or equivalent

  • Possess relevant working experience in marketing, preferably in real estate industry (2-3 years experience)

  • A flair for copywriting, an eye for creative layout and visualization

  • Able to work independently with external agency to build creative assets and roll out marketing campaigns to improve lead and appointment generation.

  • Able to multitask and manage campaign timeline

  • Able to produce comprehensive creative brief